BRT bus branding is a phenomenon means of mobile advertising in Lagos, Nigeria. This channel of advertising conveys over 1,000 different campaigns monthly since its inception. Advertising your products and services on BRT BUSES in Lagos, Nigeria has proven to be the most effective means of outdoor advertising in Lagos because 80% of Lagos residents spend 70% of their day Outdoor and mostly inside traffic.


According to LAMATA, a single BRT bus makes an average of 15 trips daily, covering several kilometers daily and conveying over 2,000 passengers daily. In a massive population, like Lagos state, branding a BRT bus for your company advertisement is the most effective means of OUTDOOR ADVERTISEMENT in Lagos state.

The cost of advertising or branding a BRT bus in Lagos as at February 2022 are as follows:

  • Marcopolo BRT Bus is 210,000naira per bus per month (if you are branding more than 5 buses), otherwise it’s 220,000naira per bus per month.
  • Primero BRT Bus is 165,000naira per bus per month ( if you are branding more than 5 primero buses), otherwise, advertising on a blue bus primero bus is 170,000naira per bus per month.
  • Mercedez Benz Mini Shuttle BRT Bus is 185,000naira per bus per month.
  • Red BRT Bus is 120,000naira per bus per month.

Do you want to advertise your products or services on Lagos BRT BUSES or on major Billboards across Lagos, Nigeria?

Contact Virads Media and you will enjoy further discount on Outdoor Advertising Spend.
Call +2348051158879, Click To Whatsapp Us +2348138995361

Virads Media is a leading outdoor advertising agency for small and medium enterprise in Lagos, Nigeria

There are four types of BRT BUSES in Lagos and the cost of advertising on each type varies according to the number of buses you want to brand. I will like to enlighten you on the types of BRT BUSES available in Lagos, the forms of advertising allowed on each type and their prices.1.

1. The RED LAGBUS = 120,000naira

These are the first set of BRT BUSES in Lagos. They cover virtually every major Lagos route: from Ikorodu (Inside) to Ketu to Ojota to Onipanu to Ojuelegba to Stadium Barracks to Costain to Carter Bridge down to CMS – TBS. They are also present in LEKKI Ajah. The RED Lagbus has the widest brandable space of all the three types of BRT BUSES available in Lagos.

Related Read: Discover How To Use Digital Marketing To Grow Your Business In Nigeria

The cost of advertising on the Red BRT bus that shuttles Lagos Mainland is 95,000naira per bus per month excluding Printing and Wrapping Costs.

Printing and Wrapping Cost is 40,000naira.

Total cost of advertising on a RED BRT BUS on Lagos Mainland is 120,000naira only, for the first month, while the subsequent month is 80,000naira per bus.

This is the best price you can get for advertising on a RED BRT BUS in Lagos.2.


The cost of advertising on a RED BRT BUS in Lagos Island is a bit higher than the mainland. The reason is because of the quality of the audience your advert will attract in Lagos Island compared to the mainland.

To Advertise On a BRT bus in Lagos Island will cost you 135,000naira per bus per month excluding Printing and Wrapping Cost which is 40,000naira per bus.

Total cost of BRANDING a BRT bus on Lagos Island is 150,000naira for the first month and subsequent month is 125,000naira.

2. THE PRIMERO BLUE BRT BUS = 165,000naira

This type of BRT BUSES is more attractive than the RED BUSES I mentioned earlier. They are more mobile and offer more luxury than RED BUSES. They are mainly plying the Ikorodu Road to the TBS corridor. These BUSES are commenters’ favorites because of the comfort it offers.

There are two types of advertising you can get on Primero Blue Bus; The Exterior Branding and the Interior Bus Branding.The cost of advertising on the exterior of a Blue Bus is 155,000naira excluding VAT, LASAA and Printing Cost.The cost of printing, wrapping, and Lasaa permit is 15,000naira.

Total cost of advertising on Blue Bus is 175,000naira for the first month. Subsequent months is 155,000naira only.

The Cost Of advertising on the Interior of a Blue Bus in Lagos, Nigeria is 95,000naira per bus.About the Interior Bus Branding: This is the form of advertising that allows the back seat of every passenger to be branded with your graphics artwork.

The advert space for each back seat is 1feet by 1feet. And Also the Hand Holders are also branded along.

3. MARCOPOLO BRT BUS = 220,000naira

54 average seating capacity. Fully air conditioning and they cover almost the major routes of Lagos state. They are going to face out the old RED BUS very soon.Designed in Brazil by Marcopolo SCANIA, Supplied by VIRTL BRT.

These BUSES are set to make transportation in Lagos more comfortable and luxurious. The prices of advertising on the new BRT buses are 220,000naira (first month) and subsequent months is 190,000 naira


The cost of advertising on the marcopolo BRT BUS interior is 150,000 naira for the interior and 220,000naira for the exterior.

In Conclusion

Advertising on the BRT buses had proven to be the most effective means of OUTDOOR ADVERTISING in Lagos, Nigeria.

However, it has to be done strategically in other to achieve the best and highest RETURN ON INVESTMENT.

If you can permit us (Virads Media Advertising) to handle your BRT BUS branding and outdoor advertising for you in Lagos, Nigeria, you will surely be proud of the result we will deliver for you.

Give us a call today on either +2348051158879 (Glo), +2348138995361 (MTN)

Whatsapp Business Link For Instant Messaging is  https://wa.me/message/YNWKKRRHUX4GF1